BSAD 3500 - Intro to Business Research

Institution:

Weber State University

Subject:

Business Administration

Description:

Introduces students to gathering and analyzing primary and secondary data for various business applications, such as assessing customer or employee satisfaction. The course covers acquisition techniques for secondary data; how to evaluate secondary data quality; exploratory, descriptive, and causal research designs; questionnaire and measurement development processes; basic data analysis and emerging trends; and research report writing.

Credits:

3.00

Credit Hours:

Prerequisites:

BSAD 2899 and GSBE 0 and QUAN 2610 and QUAN 3610

Corequisites:

Exclusions:

Level:

Instructional Type:

Lecture

Notes:

Additional Information:

Historical Version(s):

Institution Website:

www.weber.edu

Phone Number:

(801) 626-6000

Regional Accreditation:

Northwest Commission on Colleges and Universities

Calendar System:

Semester

General Education

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