HEP 3900 - Social Marketing in Health Education

Institution:

Utah State University

Subject:

Health Educ-Professional

Description:

Explores social marketing techniques used in health promotion and examines the marketing process, which includes formative research, target audience analysis and segmentation, marketing mix, marketing strategies, pretesting, implementation, and evaluation. Prerequisites: HEP 3600, Enrollment Limited to Community Health Education and Public Health Education Majors Only

Credits:

3.00

Credit Hours:

Prerequisites:

Corequisites:

Exclusions:

Level:

Instructional Type:

Lecture

Notes:

Additional Information:

Historical Version(s):

09/01/2012 - 08/14/2014 

Institution Website:

www.usu.edu

Phone Number:

(435) 797-1000

Regional Accreditation:

Northwest Commission on Colleges and Universities

Calendar System:

Semester

General Education

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