Course Information

JCOM 3320 - Strategic Research Methods in Public Relations

Institution:
Utah State University
Subject:
Journalism & Communication
Description:
This course covers qualitative research methods standard to real-life applications in public relations problems and campaigns, including focus groups, case analysis, and strategic assessments. Prerequisite/Restriction: All prerequisites require a minimum grade of C: JCOM 2020 JCOM 2300 JCOM 3310
Credits:
3.00
Credit Hours:
Prerequisites:
Corequisites:
Exclusions:
Level:
Instructional Type:
Lecture
Notes:
Additional Information:
Historical Version(s):
Institution Website:
Phone Number:
(435) 797-1000
Regional Accreditation:
Northwest Commission on Colleges and Universities
Calendar System:
Semester
General Education
  • DSS - Depth Social Sciences

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