ENTP 5772 - Entrepreneurial Mktg

Institution:

University of Utah

Subject:

Entrepreneurship

Description:

Developing the initial business concept to include market analysis and segmentation, customer research, product evaluation and development of a business concept. Students will conduct feasibility studies and conduct product and consumer research. Prerequisites: (C- or better in (MKTG 3000 OR MKTG 3010 OR MKTG 3011 or BCOR 3040) AND Full Major status in the David Eccles School of Business) OR Instructor Consent.

Credits:

3.00

Credit Hours:

Prerequisites:

Corequisites:

Exclusions:

Level:

Instructional Type:

Lecture

Notes:

Additional Information:

Historical Version(s):

Institution Website:

www.utah.edu

Phone Number:

(801) 581-7200

Regional Accreditation:

Northwest Commission on Colleges and Universities

Calendar System:

Semester

General Education

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