• COMM 6230: Professional Social Media

  3.00 Credits

  Southern Utah University

  
  Examines the strategic use of major social media platforms. Topics include blogging, search engine optimization, content creation, story telling, corporate messaging, and uses and development of visual content. Students will complete an integrated social media plan with objectives, strategies, and tactics with key performance indicators and measurement. (Spring) [Graded (Standard Letter)] Prerequisite(s): Admission to program or Graduate Director permission Registration Restriction(s): MA in Professional Communication majors only
  ShareCOMM 6230 - Professional Social Media

• COMM 6240: Current Issues in Communication

  3.00 Credits

  Southern Utah University

  
  Current issues in communication discussing contemporary communication topics varying by semester. Repeatable with different topics up to 18 credits toward the master's degree. Check with department for upcoming topics. (As Needed) [Graded (Standard Letter)] Repeatable for Add'l Credit? Yes - Total Credits: 18 Registration Restriction(s): MA in Professional Communication majors only
  ShareCOMM 6240 - Current Issues in Communication

• COMM 6250: Sports Communication

  3.00 Credits

  Southern Utah University

  
  This course provides an overview of the organizations involved in the sports communication field. Topics include the sports media, sports governance, strategic sports communication, academic sports communication, and sports compliance. Subjects include publishing, journalism, team and league media relations, college sports information, TV and radio productions, marketing, and advertising. (Spring) [Graded (Standard Letter)] Registration Restriction(s): Students in the MAPC program can enroll with no restrictions. Students in the MIS program can enroll with permission from the instructor after completing the online add/drop registration form.
  ShareCOMM 6250 - Sports Communication

• COMM 6260: Strategic Brand Management

  3.00 Credits

  Southern Utah University

  
  A company's brand is among its most valuable assets. A strong brand can have a significant impact on consumer commitment by communicating the value of and providing differentiation for products and services. While branding is both an art and a science, there are certain patterns and predictability of branding activities that greatly increase the odds of success. Becoming familiar with the relevant theories and models of branding can help executives make better branding decisions. This course focuses on how to build, measure, and manage brand equity--the commercial value that comes from consumer perception of a brand. It covers topics in the utilities of branding, steps/process of building brands, methods of measuring brand equity, and ways to leverage brand equity. (Summer) [Graded (Standard Letter)] Registration Restriction(s): Students in the MAPC program can enroll with no restrictions. Students in other SUU graduate programs can enroll with permission from the instructor of the course, the MAPC director, and the student's graduate program director after completing the online add/drop registration form.
  ShareCOMM 6260 - Strategic Brand Management

• COMM 6850: Individual Graduate Research

  3.00 Credits

  Southern Utah University

  
  The project is individually arranged and negotiated with a faculty advisor to provide students an opportunity to gain experience in a communication field. This project is distinct from a capstone project. (Fall [As Needed], Spring [As Needed], Summer [As Needed]) [Pass/Fail] Prerequisite(s): Instructor permission Repeatable for Add'l Credit? Yes - Total Credits: 6 Registration Restriction(s): MA in Professional Communication majors only
  ShareCOMM 6850 - Individual Graduate Research

• COMM 6891: Individual Graduate Internship

  3.00 Credits

  Southern Utah University

  
  The internship is individually arranged to provide students with an opportunity to gain professional experience in a communication field while working under and with practicing professionals. This internship is distinct from a possible capstone internship. (As Needed) [Pass/Fail] Repeatable for Add'l Credit? Yes - Total Credits: 3 Registration Restriction(s): MA in Professional Communication majors only
  ShareCOMM 6891 - Individual Graduate Internship

• COMM 6900: Masters Capstone Thesis

  3.00 Credits

  Southern Utah University

  
  A capstone experience demonstrating the ability to complete a professional thesis in consultation with a graduate committee. Students conceive, research, and produce a thesis in a relevant area of communication. (Fall - 1st Session, Fall - 2nd Session, Spring - 1st Session, Spring - 2nd Session, Summer - 1st Session, Summer - 2nd Session) [Graduate Thesis/Capstone Pass/Fail] Registration Restriction(s): MA in Professional Communication majors only and instructor permission needed.
  ShareCOMM 6900 - Masters Capstone Thesis

• COMM 6910: Masters Capstone Project

  3.00 Credits

  Southern Utah University

  
  A capstone experience demonstrating the ability to complete a professional project working in consultation with a graduate committee. Students conceive, research, and produce a project in a relevant area of communication. (Fall - 1st Session, Fall - 2nd Session, Spring - 1st Session, Spring - 2nd Session, Summer - 1st Session, Summer - 2nd Session) [Graduate Thesis/Capstone Pass/Fail] Registration Restriction(s): MA in Professional Communication majors only and instructor permission needed.
  ShareCOMM 6910 - Masters Capstone Project

• COMM 6998: Masters Capstone Internship/Project Continuance

  1.00 - 3.00 Credits

  Southern Utah University

  
  Students who have completed all coursework, including required capstone hours, but have not yet defended the capstone internship or project must be continuously enrolled in fall and spring semester(s) until they pass. (Fall, Spring, Summer) [Graduate Thesis/Capstone Pass/Fail] Repeatable for Add'l Credit? Yes - Total Credits: 12 Registration Restriction(s): MA in Professional Communication majors only
  ShareCOMM 6998 - Masters Capstone Internship/Project Continuance

• COMM 6999: Capstone Thesis Continuance

  1.00 - 3.00 Credits

  Southern Utah University

  
  Students who have completed all coursework, including required capstone hours, but have not yet defended the capstone thesis must be continuously enrolled in fall and spring semester(s) until they pass. (Fall, Spring, Summer) [Graduate Thesis/Capstone Pass/Fail] Repeatable for Add'l Credit? Yes - Total Credits: 6 Registration Restriction(s): MA in Professional Communication majors only
  ShareCOMM 6999 - Capstone Thesis Continuance