3.00 Credits
This course covers the theory and practice of information-gathering for public relations, including basic news releases, features, speeches, annual reports, newsletters and brochures, broadcasting, and other forms. It emphasizes advanced news-gathering techniques, interviewing, media law, ethics, and cultural sensitivity. Prerequisites: JCOM 1130, JCOM 1500, and JCOM 2010 with grades of C+ or better in each course JCOM 2300 (may be taken concurrently) All of the above, or instructor permission