3.00 Credits
Research skills are essential for answering questions and solving problems. This course reviews qualitative investigations in communication. In this course, students will learn to read, interpret, and critically evaluate qualitative communication research. Students will be exposed to qualitative concepts, research designs, and the fundamentals of conducting and analyzing research using interviewing, ethnography, constant comparative analysis, and content analysis. In addition, students will design and execute their own research study, which entails: an appropriate qualitative design, data collection, data analysis, and a formal research report.
Prerequisite:
MPC 6010